Ken Squier Was NASCAR’s Broadcasting Icon

Legendary racing broadcaster Ken Squier passed on Thursday, Nov. 16, 2023, leaving behind an unfillable void in the heart of NASCAR. At age 88, he touched the lives of countless fans, drivers, and media with his unparalleled contribution to the sport. From pushing NASCAR and CBS to broadcast the 1979 Daytona 500, to founding Thunder Road International SpeedBowl, Squier proved to be an influential figure who left an indelible mark on the racing world.

His delightful style of play-by-play, often peppered with unique “Squierisms,” made every race he called a memorable experience. His soothing voice and his ability to use uncommon words in broadcasting vernacular set him apart as one of the foremost media members in the sport. From calling the iconic 1988 Daytona 500, the tragic loss of Dale Earnhardt in 2001, to making a comeback to Darlington Raceway for the Southern 500 Throwback Weekends, Squier’s presence and impact were omnipresent.

In the wake of his passing, the racing community will continue to honor and treasure the legacy left by Ken Squier, a true icon in the history of motorsports. His profound wisdom and grandiose verbiage have inspired countless motorsports journalists and racing enthusiasts to follow in his footsteps, ensuring that his memory will live on for generations to come. Thank you, Ken Squier, for being a cornerstone of the NASCAR community and touching the hearts of so many. And sign up for the Frontstretch Newsletter to stay connected with the latest in the world of racing.


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